reShape Retail - retailArena 2015

11 - 12 November, Athénée Palace Hilton Bucharest Hotel

retailArena is all about omnichannel, marketing and sales. Each year we bring together top names in retail, FMCG and services.

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Is it for you?


retailArena addresses both multichannel retailers and suppliers of services, logistics and marketing specialists , owners of retail spaces and FMCG manufacturers.

Thinking about multichannel or you have already begun to have an omnichannel approach? retailArena is the event where you will learn the latest trends and get in touch with the most innovative retail solutions and marketing tips.

Speakers

Is it for you?


  • Here you can find last-minute information in retail
  • Here you can find out the sales and marketing strategies that big companies in retail use
  • Workshops with international specialists, with day to day examples and best practices for a successful business
  • Networking with your actual and future business partners in a relaxed environment where you can identify new business opportunities
11

Omnichannel Day

Conference: Omnichannel Day

Workshop: Successful strategies in omnichannel

12

Innovation & Marketing Day

Conference: Innovation & Marketing Day

Workshop: Innovation & Marketing

Omnichannel Day

08:00
Registration
09:00

Module no 1 - The story about Omnichannel

Keyspeech: Keynote Speech What's Next?
Presentation: Retail Analytics & Omnichannel Enabler
Presentation: Technologies that change the face of retail
11:00
Networking coffee break
11:30
DPD

Module no 2 - Sales & Logistics for omnichannel retailers

Keyspeech: Behind the scene in omnichannel retail: How do we maximize sales in the omnichannel approach
Study: The consumer’s steps between sales channels
Presentation: Where do we lose the customers in eCommerce?
14:00
Networking lunch
15:00
Thilo Kerner
Thilo Kerner:

workshop: Successful strategies in omnichannel

Innovation & Marketing Day

08:00
Registration
09:00

Module no 1 - New concepts in retail

Keyspeech: The future of the brick & mortar store
Keyspeech: The truth about shopping
Debate: expansion and innovation in the brick&mortar retail: new tools for succes
Presentation: The new world of digital interaction in retail
Presentation: How do you create a successful integrated marketing campaign
12:00

Module no 2 - Modern Marketing and STP (segmentation, target and positioning) strategies

Study: Market Study: The evolution and diversification of product segments in Romania in the last 2 years and the influence of marketing and innovation over customers.
Presentation: Best practices in shopper tactics
Presentation: Prezentare Telekom Romania
14:00
Networking lunch
15:00
Rodney Collins
Rodney Collins:

workshop: Innovation in marketing

Pricing
Conference
Omnichannel Day
Successful strategies in omnichannel
sau
Omnichannel Day
Successful strategies in omnichannel
69€
Full Day
Omnichannel Day
Successful strategies in omnichannel
sau
Omnichannel Day
Successful strategies in omnichannel
99€
Full Event
Omnichannel Day
Successful strategies in omnichannel
Omnichannel Day
Successful strategies in omnichannel
169€

Location & Contact

Interested in sponsoring our event? Do you have a question?


Athenee Palace Hilton

Athenee Palace Hilton

1-3 Episcopiei Street, Bucharest
021 303 3777

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Partener pe zi

VISA ROMANIA Microsoft Romania Vodafone Romania Mindspeed Communications TELEKOM ROMANIA

Partener de modul

DPD Media Galaxy

Partener media

RETAILFMCG.RO AVOCATNET.RO REVISTA CARIERE IQADS SMARK InfoAliment Fabrica de Lapte Fabrica de carne

Cu sprijinul

Biroul de Traduceri Champollion

Fotograf oficial

Mircea Dragos Photography